Wednesday, March 21, 2012

What is Google: Solve for X

We are all aware there are big problems in the world today; debt crises, illiteracy, global warming, are just a few. Google has developed a team to come up with radical ideas to find answers to the world’s biggest problems, and they call the project "Solve for X".

Tackling the biggest global issues

You may question, how can a group of people at “Solve for X” find remedies for problems that have baffled world leaders for years? The brain trust at “Solve for X” is composed of forty-six scientists, entrepreneurs, and innovators from all around the world. And these individuals are excited. Google describes it as: "This combination of things—a huge problem to solve, a radical solution for solving it and the breakthrough technology to make it happen—is the essence of a moonshot."

Tackling water scarcity

The Mashable.com recently ran an intriguing feature story on the "Solve for X" project. Mashable cited the account of a participant in a "Solve for X" retreat who asserted that the minds gathered with him were working on the huge issue of global water scarcity. What sort of solutions are "Solve for X" members devising to manage this concern? One involved forward osmosis with recycled ammonium salts. If you have no idea what that means, don't fret—the people at "Solve for X" do.

The need for technology brain trusts

Whether or not "Solve for X" creates real remedies for the world’s problems, the idea certainly has value. Technologies are typically developed with a single objective in mind, usually for entertainment. That said, it’s likely there are many ways we're able to use current technologies that we haven’t considered. Ideally, "Solve for X" will help us tap into that potential.

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